The Go-Getter's Guide to Personal Branding
Those who hustle know that their professional headshot is typically their first introduction to potential clients and colleagues alike. In this digitally driven world that we live, the importance of your professional image grows exponentially as new methods of connection and communication hit the market, which is why we want to give you a head start with our Go-Getter’s Guide to Personal Branding!
Professional headshots with Nancy H. | Bellevue WA | pc: StudioBportraits.com
KNOW YOUR BRAND. Ok, I know this one seems obvious. But in order to successfully create marketing images for your personal brand, you need to ask yourself a few questions that will give direction to your photoshoot. What are your core values as a professional? What do you hope your future clients know about you? How do you approach your work? What are your brand colors? What makes you different than your competitors? Thinking through these questions in advance will allow you to share your vision with ease and give you guidance as you decide what to bring (and what not to bring) to your photoshoot.
EMBRACE COLLABORATION. As creative souls, we love putting our heads together to make something magical that speaks to your brand, and we believe this process starts with you. All of our sessions begin with a consultation with your photographer where you will have the opportunity to share what makes your brand identity unique. And ladies, we also highly encourage you to work with our team of professional hair and makeup artists - their expertise combined with professional beauty tools allow for them to get you camera ready in no time.
We love Nancy’s on trend styling for her professional headshots - her contemporary wardrobe added elegance and fun to her personal branding. | pc: StudioBportraits.com
DRESS TO IMPRESS. Not only is your wardrobe a fun way to incorporate bold pops of your brand colors in your images, but it is a great way to speak to your target audience. One of the goals with marketing is to make your clients feel a quick connection with you as a professional. Your wardrobe in your photos is one way to communicate to your clients before you meet them in person - relatability, expertise, and approachability are just a few things that can be understood simply through the way you dress. Whether contemporary professional, upscale casual, or somewhere in between!
Professional headshots photographed by Studio B Portraits | Bellevue WA
“Brooke and the team at Studio B are amazing! I have had two photo shoots this year and both of them were awesome! They have a way of making you feel comfortable while simultaneously producing amazing photos! I highly recommend Studio B to anyone whether you are looking to get family, professional or school photos taken!”
